There's been word of an electric Mustang for a little while. We've seen teaser shots and patents. And now, thanks to a new trademark filing, we have an idea what Ford will call the model: the Mustang Mach-E.
According to a recent filing with the European Union Property Rights Office, the automaker has filed the rights to something called the "Mustang Mach-E." Discovered by the All Ford Mustangs website, this matches previous filings in America for a similar name.
The first time we heard of the Mach-E, it was supposedly for a battery-electric SUV. This was also through a patent filing. Based on this information, we can make a reasonable assumption that the electric Mustang would have a similar naming convention. The Mustang is said to be a Hybrid, however, so the powertrain wouldn't be the same.
Ford's official stance on this information and rumors is bland and unsurprising.
“Trademark applications are intended to protect new ideas but aren’t necessarily an indication of new business or product plans.”
While a true statement, it downplays the meaning behind filings as a whole. Filing for a patent is time and money. A business wouldn't do it if they didn't genuinely intend to market their product. We'll know more when Ford formally reveals their vehicle. Stay tuned.